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    Co-President Calfo and IceCap Part Ways

    Anthony Calfo’s tenure at IceCap was exceptionally brief. The entrepreneurial reef expert has left the New Jersey based lighting company as he pursues his own venture dedicated to the aquaculture of marine ornamentals.  Anthony joined IceCap back in October 2008 as co-president. His arrival even spurred a product line in his name, but now IceCap may be […]

    Anthony Calfo’s tenure at IceCap was exceptionally brief. The entrepreneurial reef expert has left the New Jersey based lighting company as he pursues his own venture dedicated to the aquaculture of marine ornamentals. 

    Anthony joined IceCap back in October 2008 as co-president. His arrival even spurred a product line in his name, but now IceCap may be trying to cover up a branding misstep with the “Anthony Calfo Signature Series Bulbs”. The main link, on the home page, to the bulbs (http://icecapinc.com/anthony-calfo-signature-series) returns a well designed 404 error–page not found. However, the lamps are still listed in the products page. Most likely a server related coincidence… the website is still in beta and being updated.

    Two thumbs up for sustainability in the hobby and we wish Anthony the best. The  press release IceCap is spreading is below:

                                                                                                                

    Calfo Leaving IceCap to Pursue Personal Venture

     Anthony Calfo will be leaving the IceCap family to pursue efforts in the aquaculture of endangered, threatened and simply needy species of poor survivability for the marine ornamentals trade, an area of great personal interest to Anthony.

    The relationship between Anthony and the IceCap team over the last year has been stimulating and forged a mutual respect and desire for the prosperity of not only each respective party, but also for collective efforts to improve the quality of industry and commerce in the hobby and science of reef aquatics. We can look forward to continued innovative contributions from both of these tenured leaders for many years to come.

     IceCap’s executive team wishes Anthony the best on his new venture.

     

    [cover photo : richard ling]

    One Comment

    1. Nicholas Sadaka
      August 10, 2009 at 8:25 AM | Permalink

      I absolutely wish Anthony the best. He’s one of my favorite people in the industry and I think he also has one of the most creative minds in aquatics. Coral Propagation is one of, if not my absolute favorite aquarium books. I use to read it in 15 minute chunks during my breaks at work and almost after each session, I’d be distracted at work until the next break, thinking about the ideas he laid out in the book and whether I could incorporate them or not. It also doesn’t surprise me much that his tenure was short as it seems like Anthony has so many aquatic interests that he likes moving around between them. I say all of this just by making assumptions as I have never met or spoken with him, but I really do enjoy his sense of humor and think he’s a super asset to our hobby. Good luck Anthony!!!

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